Higher Education Marketing & Email Marketing for Colleges

Use email to connect with and engage current, former, and prospective students. Get content ideas, examples, tips and success stories from higher education institutes to show you how.

Ideas for Your Next Email Campaign

Share news with alums and prospective students like renovations, new technology or recent achievements (e.g., a big game, school ranking) to drive connections and stay top of mind.

Discuss offerings available to prospective students like majors, student associations, or study abroad programs.

Share wellness tips with students like how to be more productive, travel safety, and healthy eating to build connections and promote email sharing.

Promote upcoming student and faculty events (e.g., networking events, student government events) or volunteer opportunities to encourage participation.

Share alumni contribution news (e.g., donations and mentor programs), benefits and job opportunities to build community and alumni engagement.

Higher Education Marketing Idea Downloadable Guide

See how to put them to work

Download the PDF

Template Design Tips

Get visual inspiration & tips to help you create emails that get opened, read, and clicked.

See Tips

Higher Education Marketing Email Newsletter Example

Template: Newsletter Basic

Organizations like yours love the results they see with Constant Contact

“We really chose Constant Contact because of the people behind the solution. [Our partners] know what we want to accomplish and go above and beyond to help us solve problems.”

George Comeau, Suffolk University

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