Ecommerce & Retail Email Marketing

Use email to entice customers to shop and spread the word about your business. You can expand your reach to new customers, too. Learn how with content ideas, examples, tips and success stories from retail businesses like yours.

Ideas for Your Next Email Campaign

Announce new inventory to drive sales.

Announce a sale or promotion to drive sales from current customers and promote email sharing.

Share holiday and seasonal purchase recommendations to drive new and repeat sales and email sharing.

Share tips and trends related to your products to keep customers connected to your business and drive email sharing.

Recommend different ways to use or care for your products to keep customers engaged and drive email sharing.

eCommerce & Retail EMail Marketing Downloadable Guide

See how to put them to work

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Template Design Tips

Get visual inspiration & tips to help you create emails that get opened, read, and clicked.

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Template: Multi-Image Promo

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A subject line that provides a sneak peak at the best content in the email encourages recipients to read more.

From email address that professionally represents your organization.

Previewing your email on a mobile device for quality ensures maximum reach and engagement.

Logo and brand colors lets recipients quickly recognize the email is from a business or person they know and trust.

Short copy makes it easy for recipients to gain interest and increase the likelihood they will read the whole email.

A call to action for each message telling recipients exactly what you want them to do will help reach your marketing goals.

The use of a few small images brings order and visual appeal to the page, make it easy to read.

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Organizations like yours love the results they see with Constant Contact

“Before using Constant Contact, we were getting 30 to 40 website visitors a day. After the newsletter, that number shot up [over 50%].”

Russ Strobel, Strobel Guitars

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